Success Stories

Fiwi Foods Limited is listed among the many Jamaican food processors who are making a name for their brands in international markets. Since its inception in 2006, Fiwi Foods has been manufacturing its signature jerk seasoning and honey glaze sauce to meet international standards.

The company's two flagship products were a hit at the 56th Summer Fancy Food Show in New York. Arising out of the JAMPRO-facilitated mission to the event, Fiwi Foods generated significant sales and visits to its website.

Fiwi Foods Managing Director Andrei Brissett praises JAMPRO's facilitation of exporters to international events: “The work of JAMPRO has been excellent, not only as it relates to export promotion, but also in its overall efforts through seminars and workshops that guide young businesses towards success,” he stated.

Fiwi Foods has utilised several avenues for distribution of its products. Quite notably, the company has been supplying its jerk seasoning as value-added input for other products and as a main ingredient/base product in food preparation. Brissett plans to continue establishing the Fiwi Foods brand locally while aggressively tackling the export market, in keeping with the brand's mantra, “Lively up your taste!”

Connect with an exciting Jamaican food entrepreneur, click here for the JAMPRO Contact Centre.

With Jamaica boasting world class sprinters, ground breaking bobsledders and outstanding cricketers and footballers, it is no doubt that the sporting industry is big business. For 22 years Wynlee Distributors has ensured that the island is well represented in the creation of quality uniforms for a variety of sporting activities. 

Wynlee Trading produces a wide variety of sportswear for top athletes as well as aspiring ones at the club and school level or for those who just want to keep fit.  Winsome Halliman stands proudly among some of Wynlee’s products.

“What’s special about Wynlee is that we’re open and flexible: we design and create uniforms with the style and colours that our clients want,” says Winsome Halliman, CEO of Wynlee Distributors. “Teams want uniforms that reflect their institution or team colours”, she adds. In the early days the company focused on the local market, with the hope of one day expanding beyond the borders of their home ground. Then five years ago Wynlee visited the JAMPRO offices for help in expanding their business into the overseas market, realizing that export was vital to the company’s survival.  Uncertain as to how to approach the export market, Wynlee soon found themselves in capable hands.

 

Wynlee Trading  increased their export sales by 60 per cent as a result of their participation in Export Max, earning them the trophy for Highest Growth in Export Sales.  Winsome Halliman receives the award from JAMPRO President, Diane Edwards.

Halliman explains, “JAMPRO set up a structure for us, and when Export Max came along we were invited to apply, and were selected.” It was a game changer for Wynlee. “They taught us the importance of quality and assisted us in getting into the export market: we benefitted from consultancy, developed marketing plans and went to trade shows in Trinidad, Barbados, Cuba, the Dominican Republic and China.  When we were falling, the consultants pulled us up.  We learned the importance of social media, and our export business has grown in the last two years.”


 JAMPRO’s Export Max helped Wynlee Trading to increase their export sales by 60 per cent in 2013. Winsome Halliman checks her mail for new orders.

Now Wynlee has expanded into the Caribbean and as far afield as New York. Teams in Cayman, the Turks and Caicos Islands and Trinidad are sporting Wynlee creations on the field.

Throughout the years Wynlee has learned that since they can’t compete on price, they have to offer their customers specialized design and quality products. For the next five years they plan to move into new export markets, beginning with additional Caribbean countries. They want to improve the quality of life of their employees, who are the backbone of the company’s success. 

 

 

Wynlee Trading acquired machine embroidery equipment through the technical support of JAMPRO and its partners. This equipment  allows them to offer their clients customized embroidered logos and other designs.

Winsome Halliman is reaching out to financing companies to make it easier for small and medium sized companies to access capital for their businesses. To companies who want to improve their export capacity, she says: “Apply to participate in Export Max II.  You have nothing to lose, and a lot to gain.”

For more information on Export Max I and Export Max II, click here.

 

Leo Cousins and Vincent Hill are engineers by profession who have mined success in the Jamaican hills. They are the owners of Lydford Mining, a multi-million dollar operation located in St. Ann, the birth parish of Reggae legend Bob Marley.

The mining and processing operation is an investor’s dream with full order books for limestone products, zero debt and extensive reserves of high grade limestone. Their tale of success is one of vision and perseverance.

Established in 1991 as a limited liability company, Lydford Mining weathered the early storm when local bauxite companies declined to pick up their merchandise. The resilient team eventually managed to land the US-based J.M. Huber Corporation, with its subsidiary Huber Engineered Materials, as their first customer. With that initial single order of whiting grade limestone, the company charted upward in an aggressive growth spurt that continues today.

Lydford Mining currently exports 120,000 tonnes of high purity limestone, 100,000 tonnes of industrial grade and 2,000 tonnes of ground material each year.  In addition to J.M. Huber, the company’s client list also includes the US-based Mississippi Lime Company and Chilean company Electroandina.

Lydford Mining also sells its limestone to local manufacturers who use it in processing fertilizers, animal feed, fillers for plastics and paints and many other industrial products. Before the company commenced operations, all these products were imported at twice the cost in most cases.

The company’s staff complement has grown from six in 1991 to 60 in 2014, and the rental of 25 trucks and six pieces of mining equipment has created additional employment for at least 30 workers.

Through the years, the resourceful team of Cousins and Hill has invested significantly in state-of-the-art technology – a move that has kept productivity at optimal levels. They are currently in the process of expanding their high-tech lab, which is used to analyse and test processed material.

With their sights set on a larger share of the world market, where there is demand for food and medical/pharmaceutical grade limestone, Cousins and Hill are currently working on securing a US$4 million investment to bring this goal to fruition. According to Cousins, the future plans to increase output of the higher profit-yielding, value-added limestone products are predicated on the quality of Jamaican limestone and the enabling business climate.

“After all, without quality, we wouldn’t exist…With its numerous viable investment possibilities, economic and political stability, Jamaica is both a reliable and dynamic quality brand,” says Cousins.

 

Nestled in the green hills of St. Ann, Federal Transformer Manufacturing & ConsultingLimited (FTMCL) is rapidly taking its place as one of Jamaica’s most innovative companies. The brainchild of returning resident Granville Reid, the company was launched in July 2015 after almost two years of research and training of 23 electrical engineers.

The concept for FTMCL was born after identifying a need in the Jamaican space for transformer repairs and maintenance. While working in Canada, Reid recognized that there was no official avenue for Jamaica’s largest power company

– Jamaica Public Service (JPS) – to refurbish transformers. This meant that JPS had to send devices overseas to be serviced at extremely

high costs. Identifying this clear gap in the Jamaican market, he pursued the opportunity, estimating that JPS could save up to 30% in costs if the refurbishing was done locally. Reid saw that not only JPS, but other large industries such as tourism and manufacturing generated their own power and could benefit from this service.

FTMCL came to life with a mandate to manufacture and refurbish transformers of various sizes and voltage output levels in Jamaica. Reid left Canada and returned to Jamaica to execute his idea. He immediately contacted Jamaica’s investment promotion agency, JAMPRO, where he worked with officers to have his business plan developed, and to identify a location to accommodate the factory.

Dr. Karl Reid, finance and administration manager and company secretary for FTMCL, told JAMPRO that the company struggled in the early stages to find financing for this new business concept. However, with JAMPRO’s help, the company received assistance from the EXIM Bank and eventually received financial support from local banks to transition from the developmental to the operational stage.

With funding in hand and the project operational, the company saw immediate success.

FTMCL started by providing services to the hotel industry, and to companies such as

Jamaica Broilers and Wigton Wind Farm Limited.

 

 

 

Entrepreneur Racquell Brown has translated her love and passion for Jamaica's flora into a lucrative line of exotic, all-natural skincare products. Operating under the Irie Rock Yaad Spa brand, Brown has developed a range of mood-boosting scents, namely: Papaya Path, Mango Walk, Coconut Sensation, Vanilla Bliss, Citrus Fields, Coffee Delight, Pineapple Express, Watermelon Fresh and Jamaican Cocoa Butter.

Her products are available in most of Jamaica's high-end boutique properties, as well as in pharmacies and gift shops across the island.   

“Hotels are currently my biggest customers, as well as spas and gift shops. Those products usually only reach to the tourists and I would like to expand to locals and pushing that as a core market,” she said.

Irie Rock has consistently participated in JAMPRO’s Business Linkages programmes, in particular the annual Jamaica Product Exchange (JAPEX) tourism trade fair. In 2012, the Irie Rock brand benefited from favourable exposure in the Commonwealth Secretariat-sponsored Spring Fair International in the United Kingdom. Irie Rock products are sold in Trinidad and the Bahamas, and Brown is seeking to find markets in the UK and North America.

Brown applauded JAMPRO’s ongoing efforts to facilitate her spa line, noting that the agency provides her with constant feedback, updates and invitations to useful and informative trade events.

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