Digicel: Expanding a Global Brand Created in Jamaica

Since entering the Jamaican market in 2001, Digicel has become the fastest growing wireless telecoms operator in Jamaica and the wider Caribbean. Over the past 11 years, the company has invested over US$1 billion in the country and has expanded its international customer base to 13 million across its 31 markets in the Caribbean, Central America and the Pacific.

 

Digicel’s markets comprise Anguilla, Antigua & Barbuda, Aruba, Barbados, Bermuda, Bonaire, the British Virgin Islands, the Cayman Islands, Curacao, Dominica, El Salvador, Fiji, French Guiana, Grenada, Guadeloupe, Guyana, Haiti, Jamaica, Martinique, Nauru, Panama, Papua New Guinea, Samoa, St Kitts & Nevis, St. Lucia, St. Vincent & the Grenadines, Suriname, Tonga, Trinidad & Tobago, Turks & Caicos and Vanuatu. Digicel also has coverage in St. Martin and St. Barts in the Caribbean.


The company officially opened its US$60-million regional headquarters in downtown Kingston in March 2013. In his remarks at the official opening, Denis O’Brien, Chairman and founder of Digicel Group, stated: “I must thank our loyal and valued customers and of course our fantastic staff. The Digicel success story is built on the efforts and hard graft of our talented and committed people – and our global expansion has been fuelled by the ongoing efforts of our amazing team right here in Jamaica.”